AI News Today.

Customer support

Najm · LivePerson, BAB (local implementation partner)

Vendor-reportedInsuranceSaudi ArabiaScaledEnterpriseNLPLive 2019

Vendor-reported. The customer is named and the numbers are quoted from the source page, but the account comes from the vendor. No independent confirmation.

Reported by liveperson.com (vendor self-report). Checked against the source page on 2026-09-06. 5 of 5 figures below appear on that page word for word.

The problem

Historically relied on phone channels for customer support, leading to long response times (upwards of two hours) and increasing customer complaints.

What was deployed

Vendor
LivePerson, BAB (local implementation partner)
Products
WhatsApp, AI-powered chatbots
Technique
NLP
Build or buy
Bought off the shelf
Deployment
SaaS
Scale
250k conversations/month

What changed

Each row is quoted from the source. Figures we could not find on the page in those words are marked — they are kept, not deleted, so you can judge them.

250000conversations

“250k conversations/month”

Quoted word for word from the source

contact center cost savings

“60% contact center cost savings”

Quoted word for word from the source · round percentage, no baseline given

40conversations handled by messages

“40% of conversations are messages”

Quoted word for word from the source

15 minresponse timesfrom 3 hours

“15 min response times (vs 3 hours)”

Quoted word for word from the source

3Contact Center World Awards2022

“earning them three Contact Center World Awards in 2022”

Quoted word for word from the source

“Using LivePerson’s AI-powered chatbots assisted us in providing instant, 24/7 support, reducing wait times, and ensuring consistent interactions. Our customers now receive timely assistance, including location services, leading to higher satisfaction. The local support offered by BAB entails special appreciation.”
— Mohammed Alzendy, VP Business Delivery, Najm

Sources

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