Walmart · Microsoft
22% — global ecommerce growth
Independently reportedRetail & e-commerce · Search & retrieval · LLM · In production · 2024
Search & retrieval
Eleven · LLM Pulse
Vendor-reportedProfessional servicesArgentinaScaledMid-marketLLMLive 2025
Vendor-reported. The customer is named and the numbers are quoted from the source page, but the account comes from the vendor. No independent confirmation.
Reported by llmpulse.ai (vendor self-report). Checked against the source page on 2026-09-06. 1 of 1 figures below appear on that page word for word.
The problem
Organic traffic dropped due to AI Overviews, and clients were asking about AI visibility, but traditional analytics couldn't measure it effectively.
What was deployed
- Vendor
- LLM Pulse
- Products
- LLM Pulse
- Technique
- LLM
- Build or buy
- Bought off the shelf
- Deployment
- SaaS
- Data used
- fixed set of 20 to 50 prompts, client's real journey, competitive set, third-party pages the models quote, AI traffic, self-reported attribution
What changed
Each row is quoted from the source. Figures we could not find on the page in those words are marked — they are kept, not deleted, so you can judge them.
100%Inclusion of GEO in consulting proposalsToday
“Today 100% of Eleven's consulting proposals include GEO”
Quoted word for word from the source
growing shareLeads from ChatGPT (for Eleven itself)
“A growing share of the leads that reach the agency answer the same thing when asked where they found it: through ChatGPT.”
Quoted word for word from the source
“The first time I saw traffic from ChatGPT was in late 2024, early 2025, in fintech. My first thought was that a new channel was opening, that this was the tip of the iceberg. It was not exciting: very few visits. But when I looked closer I realized Analytics was not measuring it accurately, and that is where the need for more specific tools came from.”
Difficulties and limits
- Most of the effect of GEO is branding, and it will not show up in a conversion dashboard.
- The full attribution chain (click, session, conversion) is broken for this channel.
Sources
- llmpulse.ai — vendor self-report
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