Kingpin

What Kingpin does

Kingpin is an AI-powered global sales agency for consumer brands, helping them find new retailers and manage existing accounts. The platform automates prospecting, outreach, and order management, freeing sales teams from administrative tasks. It aims to rebuild global distribution with AI, offering a 0% commission model and allowing brands to retain relationships with retailers. The platform handles targeting, multi-language outreach, digitizes product catalogs, and captures orders from various channels like WhatsApp, email, Instagram, and Excel. It integrates with existing tech stacks and provides an invite-only portal for retailers.

Products

• Kingpin PlatformThe engine behind the agency, used for targeting, outreach, orders, and reorders. Provides full access and unlimited seats for collaboration between brand teams and Kingpin. It also offers an invite-only portal for retailers to view pricing, place one-click orders, reorder against live inventory, and export imagery/data.

Key capabilities

• AI-powered targeting with live web research and verified contacts
• Multi-touch, multi-language, personalized outreach from brand's domain
• Digitized catalogs with unlimited line sheets and per-buyer pricing
• AI back office for capturing and cleaning orders from WhatsApp, email, Instagram, Excel
• 0% commission on sales
• No lock-in contracts, cancel anytime
• Unlimited users for the platform
• Invite-only retailer portal with brand's identity
• One-click orders and reorders for retailers
• Live inventory updates for retailers
• Export high-res imagery and product data for retailers
• Open APIs for integration with systems like Shopify, Xero, SAP, NetSuite, Cegid, Zedonk, Dynamics
• Works with Excel imports/exports if no ERP is present
• Automated daily stock sync

Use cases

• Finding new retailers for consumer brands
• Keeping existing retail accounts active and ordering
• Automating sales prospecting
• Managing multi-language sales outreach
• Digitizing and managing product catalogs and price lists
• Capturing and processing wholesale orders from various channels
• Reducing administrative burden for sales teams
• Expanding into new markets
• Managing excess inventory
• Building and scaling sales agencies
• Managing multiple brands for distributors
• Streamlining ordering and reordering for retailers

AI approach

Kingpin uses AI for various aspects of its sales agency services, including live web research for targeting retailers, verifying buyer contacts, personalizing multi-language outreach, digitizing product catalogs, building line sheets and per-buyer price lists, and capturing orders from various sources like WhatsApp, email, Instagram, and Excel. The AI engine learns from every campaign to improve targeting.

Tech named: AI

Industries served

• Internet Marketplace Platforms
• Consumer Brands
• Fashion
• Beauty
• Retail

What it says sets it apart

• AI-powered approach to global distribution
• 0% commission model
• Brands retain ownership of retailer relationships
• Combines agency services with proprietary technology platform
• Focus on freeing sales teams for high-impact work by automating admin and prospecting
• High reply rates (3x industry average)
• Extensive targeting coverage (10x trade-show targeting)
• Significant growth from existing customers (40%)
• Faster order handling (85%)
• Platform learns and improves targeting with each campaign
• Built for brands, agents, distributors, and retailers
• Flexible integration options (APIs, Excel)

Funding rounds we track

From the AI funding tracker — rounds as reported by the linked publications.