GOSH AI

What GOSH AI does

GOSH AI helps brands understand and improve how they are discovered and recommended by AI. As more people turn to AI platforms to research products, services, and companies, discovery is shifting away from traditional search results toward AI-generated answers and recommendations. In these environments, AI systems decide which brands are surfaced, how they are described, and which competitors are recommended instead. GOSH AI analyzes how businesses appear across major AI platforms throughout the buying journey, providing intelligence and execution tools to measure and move AI recommendations. The ARDI™ platform offers four pillars (Diagnose, Measure, Track, Protect) and four tools (Organic, Paid, Trust, Citation Presence) to improve a brand's AI recommendation state, from 'Invisible' to 'Full Authority'.

Products

• ARDI™ QuickScoreA free, instant check to determine if AI is aware of a brand, providing an immediate score.
• ARDI™ SnapshotA free service where GOSH AI's team runs a snapshot against a brand and category to assess AI recommendations.
• ARDI™ IntelligenceA monthly intelligence feed providing scores, tiers, and movement by AI model and market across seven AI surfaces, diagnosing where AI gets the brand wrong, tracking discovery visibility, recommendation share, and competitor displacement. Includes intelligence and a playbook for in-house teams.
• ARDI™ AuthorityIncludes everything in ARDI™ Intelligence, plus the full ARDI™ Authority Index, Authority State + citation landscape + misattribution review, executive monthly briefs and strategic review calls, and done-for-you implementation.
• ARDI™ EnterpriseCustom enterprise-grade intelligence across categories, geographies, and stakeholders, with multi-audience reporting and category dominance and displacement tracking. Procurement-ready engagement structure.
• ARDI™ StudioProvides a live ARDI™ Scorecard, location score, AI recommendation tracking, and competitive visibility across 50 buyer-intent prompts and 3 AI surfaces (ChatGPT, Gemini, Claude). Includes a prioritized roadmap for self-implementation.
• ARDI™ Studio+Includes everything in ARDI™ Studio, plus measured intelligence with ARDI™ benchmarks, all 7 AI surfaces, ARDI™ Content Engine, ARDI™ Review Intelligence, ARDI™ Intent Marketing, ARDI™ Citation Presence, and ARDI™ Design Studio for self-service execution.
• ARDI™ Studio ProIncludes everything in ARDI™ Studio+, plus done-for-you execution, custom prompt engineering, a dedicated analyst running intelligence through ARDI™ Sentinel, a kickoff strategy call, priority support, ongoing AI visibility infrastructure management, and a free custom AI-discovery website.
• ARDI™ Content EnginePublishes AI-legible social content into exact questions where AI is not recommending the brand yet, built to get cited.
• ARDI™ Intent MarketingPaid ad campaigns built from discovery gaps, scored for readiness before spending, targeting buyer-intent prompts people ask AI.
• ARDI™ Review IntelligenceMonitors and strengthens reviews as an AI trust signal, with responses that enhance what AI models read about the brand.
• ARDI™ Citation PresenceMaps third-party sources AI trusts, showing where the brand is cited, where competitors are cited, and which authority gaps matter most to close.
• ARDI™ SentinelA system to catch AI drift and keep brand representation consistent.
• ARDI™ Design StudioCanva locked to a brand's identity, ensuring every asset feeds AI a consistent, high-authority identity.

Key capabilities

• AI Model Audit
• Structured prompt testing across seven AI surfaces
• Continuous monthly intelligence feed
• Tracking of discovery visibility, recommendation share, and competitor displacement
• ARDI™ Authority Index baseline and monthly updates
• Authority State + citation landscape + misattribution review
• Executive monthly brief and strategic review calls
• Implementation done for you (in ARDI™ Authority and Studio Pro)
• Live ARDI™ Scorecard
• AI recommendation tracking
• Competitive visibility
• Prioritized roadmap for implementation
• Measured intelligence and benchmarks
• Custom prompt engineering
• Dedicated analyst support
• Ongoing AI visibility infrastructure management
• Free custom AI-discovery website
• Four pillars: Diagnose, Measure, Track, Protect
• Four tools: Organic (Content Engine), Paid (Intent Marketing), Trust (Review Intelligence), Citation Presence
• Four Authority States framework: Invisible, Unconverted Authority, Borrowed Authority, Full Authority
• UACR™ framework: Understand, Associate, Cite, Recommend
• Global operations and geographic panels (North America, Latin America, Europe, Oceania)
• 37M+ annual AI conversations measured
• 70+ industries tracked
• 100+ countries reached

Use cases

• Understanding how AI discovers and recommends a brand
• Improving brand visibility and recommendation in AI-generated answers
• Diagnosing where AI misrepresents a brand
• Tracking brand performance across various AI models and markets
• Developing content and campaigns to close AI discovery gaps
• Strengthening reviews as AI trust signals
• Mapping and improving third-party citations for AI authority
• Ensuring consistent brand identity across AI surfaces
• Measuring and moving AI recommendation growth
• Targeting client opportunities through AI insights

AI approach

GOSH AI provides a platform called ARDI™ that measures how brands are discovered and recommended by AI, and then offers tools and services to improve their AI visibility and recommendation. It audits AI models, tracks brand presence across AI surfaces, and provides execution tools for content, paid campaigns, reviews, and citations to close identified gaps. The approach is built on the UACR™ model (Understand, Associate, Cite, Recommend) to explain how AI chooses who to recommend.

Tech named: ChatGPT, Google AI Overviews, Gemini, Claude, Perplexity, Grok, Copilot, Google, Meta

Industries served

• Marketing Services

What it says sets it apart

• Measures and actively moves AI recommendations, unlike competitors who only report.
• Offers both intelligence and execution tools within one accountable engagement.
• Provides city and metro-level tracking, crucial for multi-location businesses.
• Utilizes a Four Authority States framework (Full, Borrowed, Unconverted, Invisible) for board-defensible measurement.
• Offers compounding intelligence over time, tracking month-over-month movement, displacement, and category shifts.
• Includes content creation (ARDI™ Content Engine) to address AI gaps.
• Develops paid campaigns (ARDI™ Intent Marketing) based on discovery gaps.
• Manages and strengthens reviews as AI trust signals (ARDI™ Review Intelligence).
• Acts on third-party sources AI cites (ARDI™ Citation Presence) to close authority gaps.
• Provides done-for-you implementation and execution services.
• Built on the UACR™ framework (Understand, Associate, Cite, Recommend) for how AI chooses who to recommend.