Gleantap

What Gleantap does

Gleantap is an intelligent customer experience platform for B2C brands, particularly fitness & wellness clubs, that helps them leverage data to run powerful sales & marketing campaigns. It unifies customer data, automates engagement across all channels, and provides an all-in-one software solution. The platform streamlines communication between brands and customers with contextual data, AI, and automations to drive conversions and retain customers. It is designed to address fragmented systems and data silos, offering a unified platform for customer intelligence, marketing automation, sales CRM, customer support, and loyalty programs.

Products

• Omnichannel InboxHandles emails, texts, Instagram DMs, phone calls, and live chats in one place, providing full conversation history for context and follow-ups.
• Unified PlatformBrings scattered customer data across sales, marketing, and customer service into a governed system.
• Behavior-Driven Customer IntelligenceTracks customer behavior, visit patterns, purchase frequency, and engagement across all touchpoints to segment customers and create campaigns.
• Marketing AutomationOrchestrates end-to-end customer journeys and creates tailored campaigns to target the right customers at the right time.
• Sales CRMTracks every customer from first contact to purchase with pipeline management, automated follow-ups, and complete interaction history.
• Customer SupportProvides 1:1 customer experience, powered by AI agents for 24/7 coverage and seamless handoffs.
• AI Co-pilotGenerates fresh content ideas and messages based on customer data to create personalized campaigns using an AI assistant.
• Loyalty & GamificationBuilds loyalty programs with points, badges, challenges, and reward tiers to keep customers engaged.
• Reputation ManagementCollects and manages customer reviews from Facebook and Google in one centralized dashboard.
• Customer Data PlatformUnifies customer data from every touchpoint into comprehensive profiles for deeper personalization and real business outcomes.
• Multi-Location Data Governance SoftwareProvides corporate teams with full data visibility and controls across all locations, while allowing franchisees to manage their own customer data.
• AI Agent SoftwareHandles customer conversations 24/7 across SMS, email, web chat, social media, WhatsApp, and phone calls, booking appointments and scaling support.
• Appointment Scheduling SoftwareAllows patients/customers to schedule appointments online 24/7, with AI-powered booking and calendar integration.
• Customer Profile Management PlatformTurns fragmented data into unified customer profiles, providing insights into preferences, behaviors, and needs for personalized experiences.
• Email and Text MarketingEnables personalized email and text campaigns based on customer behavior and real-time engagement, with AI-powered campaign creation.
• Franchise Marketing SoftwareUnifies customer data across franchise networks, allowing corporate control and local flexibility for marketing campaigns and management.

Key capabilities

• Unified Customer Data
• AI-powered Customer Engagement
• Marketing Automation
• Sales CRM
• Customer Support with AI Agents
• Loyalty & Gamification
• Reputation Management
• Omnichannel Inbox
• Behavior-Driven Customer Intelligence
• Customer Segmentation (Event-Based, Attribute-Based, Dynamic)
• Automated Journeys/Workflows
• Real-Time Triggers
• AI-Powered Reports
• Behavior Pattern Analysis
• Custom Scorecards
• Multi-Location Management (Cross-Location Tracking, Workroom Access Control, Role-Based Permissions, Campaign Approval Workflows)
• AI Agent Training for Context-Based Answers
• AI-to-Human Handoffs
• Voice AI Agent
• Forms and Landing Pages
• Automated Email & SMS Campaigns
• A/B Testing
• Conversion Insights & Analytics
• Built-in VoIP calling
• Automated Call Logging
• Call Forwarding and Routing
• Customer Journey Orchestration
• Recipe Library (Pre-built templates)
• Visual Flow Builder
• Dynamic Personalization
• Keyword Campaigns (Text Marketing)
• MMS & Long Messages
• Instant Auto-Responses
• Smart Copywriting (AI-generated)
• Campaign Ideation (AI-powered)
• Template Generator (AI-designed)
• Deliverability Monitoring
• Engagement Metrics
• Pipeline Management (Kanban Board View, Custom Pipeline Stages, Automatic Stage Movement)
• Customer Assignment and Routing
• Waivers and Intake Forms
• Checkout Forms
• Surveys and Feedback
• Team Collaboration Tools
• Pre-Saved Response Templates
• Brand-Level Visibility (for enterprises/franchises)
• Flexible Workroom Structure
• Scalable Structure

Use cases

• Improve Conversions (leads to paying customers)
• Reduce No-Shows (appointments)
• Reduce Churn (customer retention)
• Win Back Customers (inactive members)
• Increase Engagement
• Personalize Marketing Efforts
• Scale Business
• Manage Patient Data (healthcare)
• Automate Patient Follow-ups
• Run Targeted Healthcare Marketing Campaigns
• Manage Patient Pipelines
• Book Appointments Online
• Handle Customer Service Inquiries 24/7
• Generate Content Ideas and Messages
• Automate Sales & Marketing Campaigns
• Track Customer Activity (fitness)
• Automate Collections Journeys (past due members)
• Improve Sales Efficiency
• Deliver Personalized Member Experiences
• Manage Lead Nurturing
• Optimize Online Membership Conversions
• Recover Lost Opportunities
• Automate Growth Funnel
• Target Customers Most Likely to Convert
• Manage Customer Relationships (franchise)
• Build Loyalty-Driven Incentives
• Personalize Buying Experience (retail)
• Manage Customer Data (retail)
• Handle Customer Inquiries (retail)
• Launch Campaigns When Customers Show Buying Signals
• Manage Customer Conversations (retail)
• Get More Clients (salon)
• Book Appointments (salon)
• Collect Client Reviews (salon)

AI approach

Gleantap leverages AI for various functionalities within its customer engagement platform, including AI Co-pilot for content generation, AI agents for customer service (handling inquiries, booking appointments, smart handoffs), AI-powered sending for marketing campaigns, AI triage for routing inquiries, and AI for retention strategies. It mentions using OpenAI or DeepGround models for voice AI agents.

Tech named: AI, OpenAI, DeepGround models

Industries served

• Fitness & Wellness Clubs
• B2C Brands
• Healthcare Organizations
• Hospitals
• Small Businesses
• Multi-Location Businesses
• Enterprises
• Franchises
• Amusement Parks
• Salons
• Sports Clubs
• Retail

What it says sets it apart

• All-in-One Software to Capture Every Customer Interaction
• AI-powered customer engagement and automation
• Unified customer data across all channels and touchpoints
• Designed for B2C brands, especially multi-location businesses and franchises
• Behavior-driven customer intelligence and segmentation
• Comprehensive toolkit for fast-growing B2C brands
• Intelligent Customer Data Platform to enrich data and understand behavior patterns
• AI Agents for 24/7 customer service and sales
• Multi-channel support with AI agents (voice and chat)
• Customizable pipelines and workflows for various business models (e.g., patient care, fitness sales)
• Focus on real business outcomes like increased conversions, retention, and reduced churn/no-shows
• Seamless integrations with existing tools
• Corporate control with local flexibility for franchises
• Automated content creation and campaign ideation with AI Copilot
• Dynamic segmentation that updates with customer behavior changes
• Built-in VoIP calling and automated call logging
• Partner program with lifetime recurring revenue for referrals