Perry Ellis · Yotpo
1.4% — conversion rate
Independently reportedRetail & e-commerce · Customer support · NLP · Scaled
Customer support
Premier Sportsplex · Replify
Vendor-reportedOtherUnited StatesScaledNLP
Vendor-reported. The customer is named and the numbers are quoted from the source page, but the account comes from the vendor. No independent confirmation.
Reported by https://replify.ai/case-studies/automating-sales-customer-service-at-busy-receation-facilities (vendor self-report). Checked against the source page on 2026-09-06. 3 of 3 figures below appear on that page word for word.
The problem
Nonstop phone calls, endless emails, and staff scrambling to keep up, leading to staff juggling calls instead of welcoming families in person.
What was deployed
- Vendor
- Replify
- Products
- HeyLibby, Replify AI Sales, Replify AI Customer Service
- Technique
- NLP
- Build or buy
- Bought off the shelf
- Deployment
- SaaS
- Scale
- multi-location
What changed
Each row is quoted from the source. Figures we could not find on the page in those words are marked — they are kept, not deleted, so you can judge them.
65Incoming calls automatedWithin months
“Within months, Replify was fully automating 65% of incoming calls.”
Quoted word for word from the source
1Equivalent staff added
“That’s the equivalent of adding another full-time receptionist without the payroll.”
Quoted word for word from the source
nearly 50Inquiries handled entirely by AIBy April 2025
“By April 2025, nearly 50 inquiries a month were handled entirely by AI without a staff member ever lifting the phone.”
Quoted word for word from the source
given backStaff hours
“It’s giving back staff hours”
Quoted word for word from the source
improvedCustomer satisfaction
“improving customer satisfaction”
Quoted word for word from the source
quickResponse time
“ensuring families get quick responses across every brand.”
Quoted word for word from the source
ROI as stated: The business case is simple: automation equals efficiency.
“We can’t hire a full-time staff to handle emails and calls. Replify responds to customers 24/7, allowing us to focus on a great in-person sports experience.”
Sources
- https://replify.ai/case-studies/automating-sales-customer-service-at-busy-receation-facilities — vendor self-report, 2026-08-25
- replify.ai — vendor self-report, 2026-08-25
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