Creatify

What Creatify does

Creatify is an AI platform that generates, tests, personalizes, and optimizes performance creative at massive scale. It aims to build the autonomous creative optimization layer for the internet economy, where marketers define goals, audiences, constraints, and brand identity, and Creatify continuously generates the highest-performing creative for every channel, audience, and context automatically. The platform offers tools to turn any product page into a winning video ad, created, tested, and optimized in minutes, supporting various ad formats and social channels.

Products

• Ad FlowNode-based editor for ready-to-ship ads.
• Ad ChatChat with your ad data to see what works.
• URL-to-videoTurn any link into a ready-to-post video. Instantly convert product URLs into engaging marketing videos. The AI analyzes the product, gathers information and media from the page, and creates tailored content.
• AI AvatarsThe most realistic avatars yet. Add a personal touch to ads with over 1500+ lifelike AI Avatars. The 'Bring Your Own Avatar' feature allows turning a video of oneself into a custom AI avatar for marketing.
• Product AdsClean, studio-quality product shots and animations. Upload any product photo and Creatify generates branded product videos (cinematic shots, UGC-style demos, conversion-ready creative).
• AI ShortsGenerate TikTok-style videos from text and a visual style. Convert product pages, scripts, or static images into vertical YouTube Shorts engineered for retention.
• Batch GenerationCreate up to 50 video variants instantly.
• Inspiration LibraryFind what's trending.
• Ad ClonerRecreate winning ads instantly.
• Text voice generatorNarrate any visual content with AI Text-to-speech, choosing from 140+ unique voice characters.
• AI influencer generatorCreates a consistent, scroll-stopping persona for your brand (same face, same voice, same vibe across every post) for TikTok, Instagram, and YouTube.
• AI human generatorBuilds photorealistic people from a text description (age, ethnicity, style, wardrobe, setting) with natural expressions, full-body motion, and lip-sync.
• AI video editorAllows real-time editing of avatars, voices, scripts, b-roll, music tracks, captions, and aspect ratios before export.
• Asset GeneratorCreates custom images, backgrounds, and visual assets tailored to a brand and campaign. Access to 30+ elite AI models for images, videos, and complete ad campaigns.
• X (Twitter) video toolsGenerates vertical and square videos sized and paced for the X (Twitter) feed with hooks, captions, and lengths optimized for the algorithm.
• Creatify StudioA managed service that combines human creative strategy with AI-powered production, offering ideation, direction, quality review, and high-volume AI production.

Key capabilities

• AI-generated video ads
• AI-generated image ads
• Ad format variety (UGC, cinematic, product videos, image ads, short-form clips)
• Batch creation of ad variations
• Instant push to social channels
• Auto-optimization for platform specs
• Built-in A/B testing
• AI models for text-to-video, image-to-video, video-to-video, text-to-image, image-to-image
• Custom AI avatars
• Text-to-speech with 140+ voices
• AI influencer generation
• AI human generation
• AI video editing (swap avatars, change voices, rewrite scripts, adjust b-roll, switch music, tweak captions, change aspect ratios)
• Asset generation (images, backgrounds, visual assets)
• Competitor Ad Tracker (10M+ Meta Ads)
• Ad Launcher (Meta, Tiktok, AppLovin)
• Team Collaboration
• API access (Enterprise plan)
• White-label solutions (Enterprise plan)
• Enterprise Security & Privacy
• Dedicated Account Manager (Enterprise plan)

Use cases

• Creative testing
• Mobile game ads
• Account rescue for underperforming ad accounts
• High-volume creative production for agencies
• Generating UGC-style videos
• Creating cinematic videos
• Producing product videos from images
• Repurposing podcast audio into short-form clips
• Generating static image creatives
• Creating TikTok ads
• Creating Instagram ads (Reels, Stories, feed ads)
• Creating Facebook ads
• Creating YouTube ads (Pre-roll, Shorts, in-feed)
• Creating Snap ads
• Creating OTT & CTV advertising (Roku, Hulu, Fire TV, CTV via Comcast Universal Ads)
• E-commerce ads (Shopify, Amazon, Etsy, any product page)
• DTC ads (high-volume creative testing)
• App ads (from App Store and Google Play links)
• Real estate ads (listing videos)
• Services ads (lead-gen videos for local businesses)
• Marketing agencies (client work, API, white-label, flat pricing)
• Testing new product ideas
• Scaling e-commerce marketing
• Driving app installs
• Content repurposing (blog-to-ebook, podcast transcription, video repurposing, lead magnet creation)
• Generating product demo visuals
• Creating user testimonial-style ads
• Multiple hook testing
• Format optimization for different platforms

AI approach

Creatify uses AI to generate, test, personalize, and optimize performance creative at massive scale for advertising. They leverage various AI models for text-to-video, image-to-video, video-to-video, text-to-image, and image-to-image generation, as well as AI avatars, voice generation, and AI-powered creative services. They aim to automate the entire creative optimization layer for the internet economy.

Tech named: Sora 2 Pro, Kling 2.6 Pro, Veo 3.1, Wan 2.6, Seedance 1.5 Pro, Kling 2.6 Pro Master, Minimax Hailuo 2.3 Pro/Standard, Pixverse V5, Longcat, Nano Banana Pro, Imagen4, Flux .1 Kontext, Flux 2 Pro, Wan 2.5, Seedream 4.0, DALL-E 3, GPT-image-1.5, Recraft V3, Reve, Aurora, Veo, Sora, Kling, Seedance, Wan, Minimax Hailuo, Pixverse, Longcat, Nano Banana, Seedream, Imagen, Reve, Recraft, Flux, GPT

Industries served

• Games
• E-commerce
• Marketing agencies
• Software Development
• Advertising
• Mobile gaming
• DTC brands
• Real estate
• Local service businesses
• SAAS
• Affiliate marketing

What it says sets it apart

• AI-generated video ads that convert at scale
• Turn any product page into a winning video ad in minutes
• Comprehensive toolkit for modern advertisers (Ad Flow, Ad Chat, URL-to-video, AI Avatars, Product Ads, AI Shorts, Batch Generation, Inspiration Library, Ad Cloner)
• Real results: 2.7x more leads vs. static image ads, 1.7x higher ROI, 90% lower production cost
• Supports 18000+ Brands and Agencies
• 30M+ ads analyzed, 15M+ ads created, $1B+ ad spend
• Enterprise-grade security and compliance (SOC 2 Type II)
• Compatibility with major platforms (Meta, TikTok, YouTube, Snap, Amazon)
• Raised $24M from investors
• Autonomous creative optimization layer for continuous generation and optimization
• Unmatched creative freedom and control
• 1000+ AI Creators that speak 29 languages
• Access to 30+ elite AI models in one place (Sora, Kling, Veo, Wan, Seedance, Minimax Hailuo, Pixverse, Longcat, Nano Banana, Imagen4, Flux, Seedream, DALL-E 3, GPT-image, Recraft, Reve)
• Queue multiple generations simultaneously across different models
• Instant image-to-video conversion
• Batch generation of up to 10 images
• Unlimited edits in AI video editor before export

Funding rounds we track

From the AI funding tracker — rounds as reported by the linked publications.