Company profile
MagicSchool AI
AI platform for schools, empowering educators and students.
- Category
- Vertical SaaS
- Headquarters
- Denver, Colorado
- Sells to
- Enterprise
- Business model
- Freemium, SaaS subscription
- Deployment
- Cloud / SaaS
- Pricing
- Per user per month, billed annually or monthly; custom for enterprise · from $8.33/mo · free tier
- Builds own models
- No — builds on existing models
- Modalities
- Text
What MagicSchool AI does
MagicSchool is the leading generative AI platform in education, empowering over 7 million educators with AI-driven support to reduce burnout and enhance efficiency. It provides an AI operating system for schools, teachers, and students, offering tools for lesson planning, student support, and administrative tasks. The platform is designed with enterprise-grade security, advanced data dashboards, and district-customized tools, ensuring responsible and safe AI use in educational settings. MagicSchool aims to create transformative learning experiences and equip students with future-ready skills.
Products
- MagicSchool EnterpriseA customized solution for districts needing customization and oversight at scale, including integrations with SIS/LMS, SSO, curriculum alignment, and advanced safeguards.
- MagicSchool PlusFor individual teachers ready to go further, offering unlimited generations, output history, AI-output editing, and advanced tool features.
- MagicSchool FreeFor individual teachers exploring AI, providing essential teacher and student tools safely at no cost.
- MagicSchool for Students (MagicStudent)Tools designed for students to learn confidently, think critically, and build AI skills through teacher-led activities and safe settings.
- Lesson Plan GeneratorA versatile AI-powered tool to simplify the process of crafting comprehensive and engaging lesson plans, with customization and standards alignment.
- Rubric MakerAn AI tool to generate rubrics for assessments.
- Presentation GeneratorAn AI tool to create presentations.
- Multiple Choice Quiz MakerAn AI tool to generate multiple-choice quizzes.
- Worksheet GeneratorAn AI tool to create worksheets.
- Raina chatbotA chatbot feature available in MagicSchool Plus.
- QuizzesA tool to generate low-stakes, formative assessments like exit tickets, with real-time summaries.
- Class Writing FeedbackA tool to review, personalize, and send AI-generated feedback on written assignments in batches, based on a rubric.
- MagicSchool LabsEarly access to new features before they launch.
- Studio ModeAllows editing of AI outputs, formatting text, adding structure, and dropping in images before export.
- Student RoomsAllows teachers to choose and configure AI tools, set learning goals, and share them with students.
- Custom ChatbotsLeverages Retrieval-Augmented Generation (RAG) technology to allow staff to quickly retrieve answers from district policies, agreements, and other documents.
- Language Learning TutorA tool within MagicSchool for Students to help with language learning.
- Translate It!A translation tool within MagicSchool for Students.
- Writing Feedback toolProvides immediate, constructive suggestions for improving student writing.
- Research AssistantA tool for students to use alongside traditional sources for research projects.
- Text LevelerA tool to instantly level text from book pages for students with reading challenges.
- Custom AI Disclosure ChatbotA chatbot to help students explain how they used AI in their work, reinforcing transparency and ethical use.
Key capabilities
- 80+ teacher tools
- 50+ student tools
- Enterprise-grade security
- Advanced data dashboards
- District-customized tools
- Structured rollout and PD
- Student learning insights
- Tool exemplars
- AI instructional coach
- Safe settings for students
- SOC 2–certified
- FERPA/COPPA-compliant
- Data privacy (no training AI with student/teacher data)
- Built-in safeguards for responsible AI
- Free certification courses
- Integrations with Google Docs, Classroom, Canvas
- Unlimited generations (Plus/Enterprise)
- Unlimited output history (Plus/Enterprise)
- Unlimited AI-output editing (Plus/Enterprise)
- Advanced tool features (Plus/Enterprise)
- Custom Data Privacy Agreement (Enterprise)
- Integrations with SIS, LMS (Enterprise)
- Single Sign-On (SSO) (Enterprise)
- Curriculum alignment (Enterprise)
- Customization of tools and platform (Enterprise)
- Tool management controls and guardrails (Enterprise)
- Advanced safeguards and moderations (Enterprise)
- Dedicated customer service manager and professional development (Enterprise)
- Built In AI Safeguards (PII leaks, bias, factual errors)
- Full Access For All Staff, Institution-Wide (Enterprise)
- One-click secure login across all major providers (Enterprise)
- Full SIS/LMS Integration (Clever, ClassLink, Canvas, Schoology) (Enterprise)
- Google & Microsoft exports
- District Alignment (upload district-specific documents)
- Custom Tools (create and distribute custom AI tools)
- Tool Management Controls (show/hide tools)
- Enhanced Moderation In Student AI Tools
- Co-branding (district's logo and messaging)
- Analytics and Dashboards (track adoption and usage)
- Student Room Insights (monitor engagement)
- Staff Learning Engagement Analytics
- Self-Serve Help Center
- Professional Development (self-paced learning, videos, certification courses, webinars)
- Customization for lesson plans
- Standards Alignment for lesson plans
- Retrieval-Augmented Generation (RAG) technology for Custom Chatbots
Use cases
- Reducing teacher burnout
- Enhancing teacher efficiency
- Personalizing student learning
- Saving teachers time
- Sparking creativity in teaching
- Helping students learn confidently
- Helping students think critically
- Building AI skills for students
- Adopting AI safely in schools
- Scaling AI responsibly across districts
- Generating lesson plans
- Creating rubrics
- Generating presentations
- Making multiple-choice quizzes
- Generating worksheets
- Supporting superintendents with AI solutions
- Supporting chief academic officers with AI solutions
- Supporting chief technology officers with AI solutions
- Supporting principals with AI solutions
- Protecting privacy and security in AI use
- Driving student outcomes
- Building AI literacy
- Integrating AI quickly into existing systems
- Writing AI policy for districts
- Providing professional development for educators
- Creating IEPs
- Providing writing feedback to students
- Tutoring students
- Generating low-stakes formative assessments
- Editing AI outputs
- Bringing AI into the classroom with Student Rooms
- Preventing PII leaks, bias, and factual errors with smart alerts
- Managing access through secure authentication and centralized controls
- Aligning AI tools with district-specific documents and standards
- Monitoring student engagement and participation
- Streamlining curriculum alignment
- Supporting novice teachers
- Supporting English Language learners
- Supporting struggling readers
- Supporting students with IEPs
- Differentiating instruction
- Streamlining access to essential district information (policies, agreements) via Custom Chatbots
- Reducing administrative burden for teachers and administrators
- Generating UDL-aligned lessons
- Facilitating student dialogue and revision of writing
- Comparing AI outputs with traditional sources for research
- Leveling texts for students with reading challenges
- Promoting transparency and ethical AI use among students
- Breaking down assignments and reteaching concepts in intervention rooms
AI approach
MagicSchool AI provides an AI platform for educators and students, offering tools for lesson planning, rubric creation, quiz generation, writing feedback, and more. It emphasizes responsible and safe AI use, with built-in safeguards and features designed to align with educational standards and privacy requirements. The platform uses AI to generate content and provide insights, and also incorporates Retrieval-Augmented Generation (RAG) technology for custom chatbots that can access district-specific documents.
Tech named: generative AI, AI-driven support, AI-output editing, RAG-powered AI, Retrieval-Augmented Generation (RAG) technology
Industries served
- Education
What it says sets it apart
- Leading generative AI platform in education
- Empowering over 7 million educators
- Committed to responsible and safe AI use
- Enterprise-grade security
- SOC 2–certified and FERPA/COPPA-compliant
- Does not use student or teacher data to train AI
- Built-in safeguards for responsible AI
- Integrations with Google Docs, Classroom, Canvas, Clever, ClassLink, Schoology
- Offers free certification courses
- Flexible pricing options (Free, Plus, Enterprise)
- Custom Data Privacy Agreements for districts
- Customization of tools and platform for districts
- Advanced safeguards and moderations for districts
- Dedicated customer service manager and professional development for Enterprise clients
- Independently evaluated as the safest and most privacy-focused AI platform with a 95% privacy rating by Common Sense Media
- ESSA Level III – Promising Evidence
- Certified under the EU-US + UK Extension Data Privacy Framework
- Member of the Student Data Privacy Consortium (SDPC)
- iKeepSafe COPPA Safe Harbor Certification program participant
- 1EdTech TrustEd Apps Pledge supporter and Certified
- iKeepSafe FERPA Certification program participant
- CEO is a former principal and educator
- Over 50% of the team are former educators
- Focus on teacher AI literacy first, then student usage
- Responsiveness of the MagicSchool team to feedback
- RAG-powered AI for Custom Chatbots to access district documents
- Supports Universal Design for Learning (UDL) initiatives
- Provides tools for academic integrity and ethical AI use
- Offers support for intervention rooms
Funding rounds we track
Bain Capital Ventures, Adobe Ventures, Common Sense Media
From the AI funding tracker — rounds as reported by the linked publications.
This profile was compiled from MagicSchool AI's own public pages in July 2026 and reflects what the company states about itself — not an endorsement or an independent audit of those claims. Facts are extracted with AI and filtered by an automated check that drops any named product, customer or certification missing from the source pages. Full method. Something out of date? Tell us.