Zuma ⚡

What Zuma ⚡ does

Zuma, with its Kelsey AI platform, provides an AI leasing assistant specifically designed for the multifamily resident lifecycle. It operates 24/7/365, handling tasks from initial inquiries and tour bookings to rent collection and move-out processes. Kelsey integrates with existing CRM systems and offers a hybrid approach combining agentic AI with human-in-the-loop oversight to maintain brand voice, accuracy, and empathy. The platform aims to capture every lead, boost occupancy, protect Net Operating Income (NOI) through AI-assisted collections, and free up onsite teams to focus on hospitality and resident relationships. Zuma offers solutions for leasing, rent collections, and move-outs, with a customizable AI receptionist (VoiceAI) for property calls. Founded in 2021, Zuma focuses exclusively on the property management and real estate industry, building comprehensive AI agents to automate routine work across the entire property management lifecycle.

Products

• Kelsey by ZumaThe AI leasing assistant built for the multifamily resident lifecycle, handling inquiries, scheduling, rent collection, and move-outs.
• Leasing AIIncreases lead-to-lease velocity by handling leads, booking tours, and engaging in human-level conversations. Includes 24/7/365 human-in-the-loop team, CRM integration, and multi-channel communication.
• Collections AICollects cash faster by handling delinquency conversations for existing and moved-out residents, tracking promise dates, and integrating with payment providers and ledgers.
• VoiceAIA customizable AI receptionist that professionally manages all property calls, with built-in IVR and outbound calling capabilities.
• Full PlatformCombines all features of Leasing AI and Collections AI for advanced, high-performing teams.

Key capabilities

• 24/7/365 availability
• Instant responses to inquiries
• Automated qualification of leads
• Automated tour booking
• Follow-up with leads and residents
• Answering resident questions
• AI-assisted delinquent payment recovery
• Agentic AI + humans-in-the-loop
• Seamless CRM integration (Yardi, Entrata, Knock)
• Timely payment reminders
• Multi-channel follow-ups for late residents
• Tracking promise-to-pay dates
• Handling move-out processes (notices, inspections, security deposit returns)
• Customizable AI receptionist for calls (VoiceAI)
• Customizable workflows and brand voice
• Native integration into Yardi, Entrata, or RealPage ledger (Collections AI)
• Integration with payment providers (Collections AI)
• Chrome extension for visibility and team takeover (Collections AI)
• Phone, SMS, email, and webchat communication
• Seamless conversation modality switching
• Built-in IVR
• Outbound calls to nurture leads
• Rich analytics dashboard
• Daily tour summary emails
• Daily post-tour survey emails
• Daily collections summary emails

Use cases

• Lead capture and instant response
• Automated lead qualification
• Tour scheduling and booking
• Boosting lead-to-tour conversions
• Resident inquiry management
• Rent collection and delinquency management
• Move-out process management
• Automating administrative tasks for leasing agents
• Improving Net Operating Income (NOI)
• Freeing up onsite teams for hospitality and relationships
• Managing property calls professionally

AI approach

Zuma provides an AI leasing assistant, Kelsey, for the multifamily resident lifecycle. It uses agentic AI combined with humans-in-the-loop to handle inquiries, automate scheduling, boost conversions, manage rent collections, and handle move-outs. The AI is customizable to maintain brand voice and empathy. They also offer Voice AI for property calls.

Tech named: AI Leasing Assistant, Agentic AI, AI + Humans-in-the-Loop, VoiceAI, AI agents

Industries served

• Software Development
• Real Estate
• Property Management
• Multifamily

What it says sets it apart

• Human + AI Hybrid Approach (agentic AI + humans-in-the-loop)
• 24/7 lead conversion with no handoffs needed
• Five-Star Customer Support & Onboarding
• Customizable Workflows and Brand Voice
• Vertical-First Focus (deeply committed to property management and real estate)
• Built by Industry Insiders (founders with real estate experience)
• Comprehensive suite of AI agents for the entire property management lifecycle
• Seamless integration with existing tech stacks (e.g., Yardi Voyager, RentCafe CRM)
• Fully configurable workflows for different property types and communication styles